Located in the Southern Piedmont of North Carolina, Cabarrus County is within 60 percent of the United States population, an easy flight or short drive for visitors. It is the half-way point between the Blue Ridge and Smoky Mountains and the Atlantic coastline’s Outer Banks beaches.

Cabarrus County can be considered a checkered flag to motorsports fans. “Where Racing Lives” is not just not just a tagline, but a way of life.  Cabarrus County is home to Charlotte Motor Speedway, zMAX Dragway, The Dirt Track and 90% of the NASCAR team shops are within a short drive.  Charlotte Motor Speedway hosts NASCAR Sprint, Nationwide, and Camping World Truck races in May and October as well as a number of Legends Cars and Bandaleros throughout the year. zMax Dragway hosts the Four-Wide Nationals in April and NHRA Nationals in September. At The Dirt Track, you find the World of Outlaws Late Model racing as well as Monster Truck events. Earnhardt-Gannassi, Hendrick Motorsports, Roush Fenway, Stewart-Hass, and the Richard Petty Driving experience are based in here and allow NASCAR  fans to get up close and personal with their favorite driver.

Kannapolis is the hometown of NASCAR Hall of Famer, Dale Earnhardt, Sr. and includes the Dale Trail, a self-guided tour that features points of interest from his childhood to his racing legacy. Kannapolis is also home to the North Carolina Research Campus, a collaboration of eight universities working together to further study biotechnology, nutrition and agriculture. Located just around the corner is the North Carolina Music Hall of Fame run by Eddie Ray, a music pioneer who was the first African-American vice-president of Capital Records. Ray has played an active role in the careers of musicians such as B.B. King, Pink Floyd, Fats Domino and many more.

Concord’s historic downtown offers the charm of small town America with its collection of diverse shopping destinations. From The Galleries to the Bead Lady to ice cream at the Cabarrus Creamery, historic downtown Concord is home to unique one-of-a-kind shops. Listed on the National Historic Places, the Cabarrus County Historic Courthouse is one of the best preserved 19^th century buildings in the state. The building is has been revived as the home to the Davis Theater, The Galleries, and Cabarrus County Veterans Museum.  There are plenty of local dining options as well along Union Street such as Union Street Bistro, Gianni’s Trattoria, and The Speakeasy Alehouse.

The number one tourist attraction in the state of North Carolina resides in Cabarrus County—Concord Mills. The mall was built in an oval shape to resemble a racetrack to reflect the importance of racing to the region. Concord Mills has over 200 retailers including Bass Pro Shops, Nike, Tommy Hilfiger, Old Navy and Banana Republic. NASCAR Speedpark, a food court, and a 24-screen state-of-the-art AMC theatre add to the shopping experience.

For fun and relaxation, Great Wolf Lodge and Embassy Suites Charlotte-Concord Golf Resort & Spa are two of the newest attractions in the area. Great Wolf Lodge features the largest indoor water park in the Carolinas that is reserved exclusively for hotel guests. Other entertainment options include the live action game MagiQuest, ice-cream themed Scoops Kid Spa and an 18-hole outdoor miniature golf course. For those looking to pamper themselves can do so at Embassy’s full-service Spa Botanica or take in 18 holes at the Rocky River Golf  Club, a premier public course ranking in the top 100 golf courses in North Carolina. Embassy also offers 42,000 square feet of event space at the Concord Convention Center that includes a 28,800 square foot ballroom.